Research with AI personasthat think like real people
Generate demographically rich AI personas for reusable studies, multi-party simulations, surveys, and concept tests. Control model behavior, replay automation deliveries, and export transcript-ready outputs in minutes.
Use Cases
What can you do with an AI persona?
From editorial voices to virtual focus groups and game theory simulations, personas help you think more clearly before you go to field.
Staff writers with a consistent voice
Create AI personas that write from a specific, coherent perspective — grounded in demographics, life experience, and worldview.
Survey takers and poll respondents
Run surveys, polls, and questionnaires against a virtual panel. Identify confusing questions and pressure-test your instrument before real respondents see it.
Game theory, red teaming, and negotiations
Apply game theory to competitive strategy — red-team messaging, model rival responses, and rehearse negotiation scenarios with personas for brand, comms, sales, legal, and procurement teams.
Character models for writing and research
Build detailed character models that respond with psychological consistency. Test dialogue, motivation, and scenario reactions.
Features
Everything your research needs
From persona generation to reusable studies, multi-party skills, and export-ready transcripts, person.run gives you the full research stack.
Demographic Precision
Generate personas from detailed demographic seeds — age, income, location, values, media diet. Each persona responds with the nuance of a real respondent.
Reusable Studies
Save one population + one skill + one context as a reusable study, then rerun it anytime with full run history and status tracking.
Multi-Party Skills
Run turn-based debates, negotiations, and cooperative exercises with optional participant subsets and configurable session rules.
Turn Transcript Analytics
Inspect round-by-round transcripts, compare outputs by participant, and export collated run data in JSON, JSONL, or CSV.
Consistency Guardrails
Timeline memory and consistency checks keep each persona coherent across sessions so multi-run analysis stays trustworthy.
Enterprise Access Controls
SAML SSO with Clerk Organizations, role-based workspace permissions, and audit logs for governance-ready deployments.
API-First Platform
Full REST API, TypeScript/Python/R SDKs, OpenAPI spec, scoped API keys, and production-ready study/task scheduling workflows.
Sample Panel
Hear from your virtual respondents
Each persona brings a distinct demographic perspective. See how they respond to real research prompts.
Dana
Suburban Parent, 38
“Honestly, I'd pay more for the organic version, but only if the packaging makes it obvious. I don't have time to read fine print at the store.”
Jamal
College Senior, 22
“That ad feels forced. If you want to reach people my age, drop the stock photos and show real people using it — TikTok-style, not TV-style.”
Margaret
Retiree, 67
“I'd switch pharmacies if mine offered home delivery with a real person to call — not a chatbot. Convenience matters, but so does trust.”